Matthew A. Gilbert, MBA

I am a writer, adjunct professor and marketer investigating the impact of social media on communication and commerce. I teach classes in business, communication, English and information technology to adults throughout various Southern California campuses and worldwide in asynchronous on-line classrooms. I also own Generative Learning Group, a provider of training and development materials that empower organizations with information for work and knowledge for life.

I am drawn to teaching because it allows me to help shape the lives of others while giving my life greater meaning. Before endeavoring into education I worked in marketing for more than a decade during which I designed ads, brochures, direct mail, press releases and websites, generating $100,000 in weekly direct mail sales and $500,000 to fund cancer research. In my capacity as a consultant, I have developed management training programs, summer internship initiatives, computer-based training modules and online recruitment procedures.

A prolific writer, I published eleven academic papers and presented nine of them at academic conferences. With deep journalism roots, my byline can be found in local, regional and national publications. I also maintain a blog, www.doctorio.us, with which I chronicle my adventures in academia as a teacher and student, while featuring stories related to the courses I teach.

Educationally, I hold an MBA from Woodbury University and a BA in English with an emphasis in Creative Writing from UC Santa Barbara, where I graduated with Phi Beta Kappa and high honors distinction. I am now identifying doctoral programs in which I can investigate my research interests.

Raised near San Francisco, I was born in Boston and consider myself a Patriots, Celtics and Red Sox fan. I enjoy graphic novels and admire superheroes from the DC Comics universe. I have also had a lifelong fascination with aviation and space travel: I hope to earn a pilot’s license and would gladly take a trip on the Shuttle. When earthbound you can find me living in the Los Angeles area.

Revised August 20, 2010

Matthew A. Gilbert, MBA

Writer, Adjunct Professor and Social Media Marketer

P.O. Box 802945
Santa Clarita, CA
(888) 898-8908
mttglbrt@gmail.com